Creators of The Midlife Method
Lose Belly Fat, Feel Good Naked & Regain Control

As featured in:

A Science Backed Approach To Staying Young

Claire & James Davis help midlifers lose the belly fat, feel good naked and regain control of their lives – without making huge sacrifices.

Have you gained weight and lost confidence? Is your physical health and quality of life suffering? Do you feel stuck but desperately want to regain control and consciously direct your life?

The Midlife Method

A complete science based transformation programme to improve the mid life body, mind and quality of life


This science based approach to exercise optimises muscle and bone strength, cardiovascular health, endurance and a leaner physique. Short, effective and designed specifically for the mid life body with optimised recovery for results.


Sensible, sustainable nutrition that allows flexibility, balance (and alcohol!). No short term fads – just empowering you with simple steps to nourish your mid life body from the inside out and make sustainable changes for life.


As we age our hormones change. Exercise, nutrition & lifestyle should be adapted to ensure we stay mentally and physically fit for life. This means learning to work in line with hormones, not against them through menopause & peri-menopause.

Success Mindset

Stress & anxiety is incredibly detrimental to physical health. Utilising our backgrounds in NLP and Psychology you’ll learn practical mindset tools to implement for sustained success.

Emotional Wellbeing

The body responds to our thoughts. Feed it well and it responds with vitality and energy. We provide techniques to build positivity, gratitude and joy so you can truly celebrate mid life.


Accountability is what turbo charges your success. When we are accountable to someone you are far more likely to succeed. Be supported via our app, private groups and your own tracking tools.


About The Midlife Method

Claire & James Davis are a mid life, award winning duo and owners of world renowned fitness brand 38 Degrees North and creators of the phenomenally successful, five star rated ‘The Midlife Mentors’ podcast.

The Midlife Method has been developed over the past 10 years – backed by years of research, experience and client transformations – that’s had a profound and lasting impact on the lives it’s touched.

The science based method promises strength and resilience in body, mind and emotional wellbeing– giving clients the ultimate step by step toolkit
they need to regain control, reduce stress and dramatically improve their quality of life.

Claire & James continue to be a force of truth and integrity in the health and wellness industry – demystifying the fads, fake promises and pseudo science that plague our news feeds.

It’s almost impossible not to want to make some really positive changes to your lifestyle.


Our Awards

Our Qualifications